Retail and E-commerce KPIs

Discount per Order

Calculate discount per order from discount value and discounted orders.

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Discount per Order calculates Discount per Order from Discount value and Discounted orders using the documented KPI relationship. Use values from the same scope and reporting period so the ratio is meaningful.

How to use this tool

Formula

Discount per Order = Discount value ÷ Discounted orders × 1

Input consistency

The numerator and denominator should describe the same population, time period or operating scope. The denominator must be greater than zero.

Worked example

80 ÷ 100 × 1 = 0.8 discount/order.

Examples

KPI example

80 and 100 produce 0.8 discount/order using the displayed formula.

Common use cases

Frequently asked questions

What formula does Discount per Order use?

Discount per Order = Discount value ÷ Discounted orders × 1

What happens if the denominator is zero?

The denominator must be greater than zero; a zero denominator does not produce a meaningful ratio.

Why can this KPI differ between reports?

Results can differ when reports use different time periods, populations, exclusions or definitions for the numerator and denominator.

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